Using Outreach Programs to Market to Diverse Populations
This session will discuss the importance of setting up community entrepreneurship courses that encompass both Outreach Programs and Diverse Populations. Specific examples such as partnering with your local Chambers, Boys and Girls clubs, and Vocational Rehabilitation Organizations, to offer classes that appeal to the masses, yet making sure that they have a focus that meets the criteria needed to establish loans through Voc. Rehab, and college credit for those who need to start their lives in a more focused environment will be discussed. West Kentucky Community and Technical College's Entrepreneurship program receives referrals from all of the above local community partners, and has great results from our students. Outcomes: Colleges will be able to use our model to create dynamic entrepreneurship programs that inspire minorities and disabled community members, and give them the needed tools to succeed in business.
Astarre Gudino, Coordinator of Continuing Education and Community Services, West Kentucky Community and Technical College, KY