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Social Media – It’s Not a Revolution, But a Way of Life

Posted By Administration, Thursday, September 18, 2008
Social Media – It’s Not a Revolution, But a Way of Life
Guide Description:
Facebook, MySpace, LinkedIn, Friendster, Wikis, Ning, Twitter and so many more! The websites are out there, but do you know what they are and how they can be used as a tool in the classroom? Most educational staff see it as a distraction or a nuisance to the learning process. Join us to learn what these tools are, how to use them, and most importantly walk away with how to bring value to your organization, class room and marketing efforts. We will create profiles, facebook pages and marketing strategies around these social media sites. Join the new way of life!
Full Description:

Purpose: The purpose behind this session is to learn how to use social media as an educational and marketing tool within the classroom and community college atmosphere. Setting yourself apart as a business professional or entrepreneur can be difficult today, especially with the economy. Set yourself apart, along with your organization by learning what you can do with the internet.

 Objective: Create a LinkedIn and facebook profile, a facebook page and how to leverage some of these tools for marketing, workforce development and business professionals

 Content: From start to finish, we will cover the exciting websites on the internet and why so many people are on these mainstream websites such as facebook and LinkedIn. After review, each participant will have the opportunity to engage in creating their own profiles as we will walk through the steps of doing so. As well, we will create a facebook page and go over the practicality of how these resources can be applied in a educational setting, entrepreneurial endeavors and as a business professional. Finally, walk away with a practical guide on how to create your strategy around social media.

 Activities: Activities include attendees participant in an interactive learning experience of the new web. We will go through websites such as LinkedIn, Facebook, and Myspace on creating profiles and pages, as well on how to develop an overall marketing strategy with these resources.

 Outcomes: Each participant will walk away with the knowledge on how to integrate social media into their college, along with practical solutions in developing a marketing strategy for their organization.

Target Audience: This session is for those that are interested in learning what social media is, how it can be used as an educational tool and how to leverage its resources for marketing.
Value-added: In this session, we will be giving away books on social media and how the new web is evolving education and marketing for participation, along with guides to help in moving forward with these strategies.
Description of Presenters: Originally from Beachwood, OH, David studied Political Science and Entrepreneurship at Miami University where, in his senior year, he was named Entrepreneur of the Year for his advancement of WorkSmart eMarketing LLC. While in school, much of his time was devoted to companies he founded. After graduating from MU, David moved back to Cleveland, and David now works hands on with clients, walking with them side by side throughout the development process. David represents WorkSmart at eMarketing conferences and other educational events around the country and directs the day-to-day operations of WorkSmart.

David Toth, President, WorkSmart eMarketing LLC, OH

Tags:  Faculty Development 

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