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Teaching the New Generation Using Multi-media Case Studies

Posted By Administration, Thursday, September 18, 2008

Teaching the New Generation Using Multi-media Case Studies


Guide Description:

Millennials (aged 6-25) are multi-tasking, media savvy, team-skilled people who require new classroom strategies.   This session gives helpful insights about them and new strategies to reach them.  You will also be introduced to a new, easy to use, case study approach that is designed just for them called EduCases.


Full Description:
Millennials (aged 6-25) are entering college and bringing a new challenge to the classroom.  Whether the classroom is all students under 22 or a mixed generational group, new classroom approaches are needed to effectively teach these students.   This session will provide an overview of this new generation which some say is bringing as much change to society as has the Boomers.  It will also give you tools to add to your courses to reach them.


Millenials are multi-tasking, media savvy, team-skilled people born into a high tech society.  They have been educated in the most diverse and most socially engaged educational settings.  Engaging them in learning your subject can best happen if you understand them and have tools and strategies that encourage group approaches and multi-media uses. 


In this session you will also have a chance to see an EduCase.  These are a new approach to business cases that use documentary videos, written narratives and embedded discussion guides. The content of each EduCase is a comprehensive story about an entrepreneur and the venture they founded.  Each EduCase has multiple subjects such as entrepreneurship, marketing, strategic planning, financial management and environmental decision making.  EduCases are produced by a college based Entrepreneurship Center and written by faculty teaching entrepreneurship and management to millennials.
The session will include a presentation, interactive discussion, handouts, and an opportunity to obtain a review copy of an EduCase.  You can also learn more by going to

Terri Barreiro, Director, Donald McNeely Center for Entrepreneurship, Saint John’s University and the College of Saint Benedict, MN

Tags:  Curriculum 

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