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Elevator Grant | 7th Annual Conference | Minnesota State Community and Technical College, MN
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Predictions Correct for "fee-based" Speaker Series

Posted By Beth Pridday, Tuesday, January 05, 2010
As I predicted in my last blog just before our first "fee-based" Speaker Series event our attendance numbers were significantly lower, however what I am pleased to share is that although quanity was down, quality was up.  Our attendance #'s were 26 (down from an average of 75-120) but the small group atmosphere was ignited by energy and exchange that can only sometimes happen in that setting.
 
The feedback/emails that I received from the attendees (NOT on the paper survey) was confirmation that these "fee-based" Speaker Series have value and were invabluable to those that attended.  We pushed ahead with our plans to hold the break-out mini workshop immediately following and had 5 participants at that and again, it continued to be a valuable experience and education for those that attended.
 
As always the positive fallout  of our Speaker Series continues to amaze me - - one of the attendees has been energized to start an Entrepreneurial Support Group (ie - MasterMind); several attendees have registered for our workshops we are offering in 2010; and the speaker donated her books to our research library and an attendee stepped up to be a judge in our upcoming HS Business Plan competition this Spring. 
 
We are moving in to our 2010 line up and will continue our fee-based Speaker Series with the topic:  The Emotional Rollercoaster of Entrepreneurship on Fri, Jan 8th - our pre-registration numbers are low, but I have nopes that will again have attendance of approx. 25-30 and another successful event!  I have used the same marketing/public relations efforts for this event as before.  This speaker does not require a fee (she is PT faculty and has graciously agreed to not charge) so I am able to re-direct some funds to paid newspaper.
 
Two changes I will be implementing in a response to the lower attendance and in an effort to create a more intitmate envirornment for learnng and sharing are:  1) moved the event to a small room with seating for up to 50;  2)  providing coffee/refreshments sponsored by area organizations and businesses to create a more "social" atmosphere.  Looking forward to testing the "feel" of this on Friday.
 
We have three remaining Speaker Series events after this Friday - I look forward to sharing our results with you and how the Coleman Grant has positiviely affected our ongoing efforts to educate and excite our region about entrepreneurship!

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