Social entrepreneurship, like "reinventing
capitalism,” has become a buzz word in a society seeking solutions to
environmental, economic and financial crisis caused largely by unbridled
greed of financial institutions, hedge funds and businessmen who hold
that morality has no place in the business world and "greed is good.”
But what is social entrepreneurship? This term has often been
confused with social activism which refers to the espousal of political
causes.
Almost every definition I have read, including the Wikipedia,
states that "social entrepreneurship is the work of a social
entrepreneur.”
Social entrepreneurs are individuals with innovative solutions to
society’s most pressing social problems and who offer new ideas for
wide-scale change.
Business entrepreneurs normally focus on changing the face of
business by introducing new technologies, innovative solutions, or new
products offering new benefits.
Social entrepreneurs are the change agents of society, seizing
opportunities that others miss by improving systems, inventing new
approaches and creating solutions to change society for the better.
Rather than leaving the solutions to societal problems to government or
even the business sector, social entrepreneurs find what is not working
and address the problem by changing the system, and persuading society
to accept the solutions even if they are new proposals.